Esther Li Is One of GDUSA's People to Watch for 2026

GDUSA named our Creative Director to its 63rd annual People to Watch.

GDUSA has named our Creative Director, Esther Li, to its 63rd annual People to Watch. The list has run since 1963 and has carried names like Milton Glaser and Massimo Vignelli, so it's good company.

Esther joined us in early 2025 with more than fifteen years of brand work behind her, most recently leading the Etsy rebrand at SYLVAIN. Asked how she works, she described following the fear rather than rushing past it, which lets her "lean into bravery and let the creative sparks fly."

That's the whole reason she's here.

See Esther in the 2026 People to Watch