The Hoot

Our Blog

MOFAD – Museum of Food and Drink open in Brooklyn

MOFAD – Museum of Food and Drink open in Brooklyn

by ryan • March 17

On a leafy side street in Williamsburg you can find the temporary home of the Museum of Food and Drink – The MOFAD Lab. Billed as the city’s first food museum with exhibits you can eat. Their goal is to show how exciting it is to learn about the culture, history, science, production, and commerce of food and drink. The current exhibition, Flavor: Making It and Faking, has been extended through May 31st, 2016 and is totally worth the visit.

Read more

Discovering Joy

Discovering Joy

by andrew • January 26

It was a true rockstar experience as fans lined up to meet and get one-on-one time with the powerhouse inventor.

Read more

Star Wars: The Brands Awaken

Star Wars: The Brands Awaken

by derek • November 24

Does it seem like you've as many R2-D2s as Christmas trees in the build up to this holiday season? With less than a month away to the release of Star...

Read more

3% Conference Highlights

3% Conference Highlights

by sarah • November 11

​This year I had the exciting opportunity to attend the 3% Conference, focused on growing the number of women in leadership roles in the creative field. The conference was chock full of brilliant women who have been pioneers in their field, and was powerful to see them coming together to unite around advancing equality and diversity in the creative field. It started as the brainchild of Kat Gordon, and has grown into a full on movement— with talent attending in droves from the world's premier agencies. Here were some of the highlights:

Read more

In The Red

In The Red

by andrew • August 24

Good design of well organized research data increases scientific literacy in the public. Could making this data convenient have a positive impact on our world?

Read more